Saajida Chohan
Saajida Chohan is a dynamic and multi-faceted professional, blending over two decades of rich experiences spanning education, non-profit management, and entrepreneurship. As an educator, Saajida planted seeds of holistic growth in young minds, later transitioning to non-profit management where she brought tangible benefits to her community. Her passion for wellness and artistic expression paved the way for her most personal venture in February 2019, the founding of Liquid Gold Apothecs. Here, she seamlessly melds her dedication to holistic health with her innate artistry, crafting not only high-quality therapeutic products for the mind, body, and spirit but also wearable art in the form of beaded jewelry imbued with the power of healing stones.
Certified in reiki healing, Saajida's approach to wellness is holistic, and her connection to art deeply ingrained. This connection to the arts extends to her role at the Virginia Museum of Fine Arts. As a workshop presenter for the Teen Stylin' Program and a jewelry-making instructor for both adult and teen studio programs, she shares her knowledge and skills with budding artists. Furthermore, her wearable art pieces were proudly displayed as gallery exhibits from 2022-2023, drawing admiration and recognition. Her collaboration with local clothing designers for RVA Fashion Week and her role as the coordinator for the RVAFW X Girls For A Change event solidify her influential position in the art and fashion scenes. This recognition was further amplified when she was featured on 8@4 presented by The Richmond Times Dispatch, spotlighted in the December 2022 Holiday Gift Guide, and showcased in esteemed publications like Elements Magazine & EVON Magazine.
Saajida's commitment to quality is evident in the diverse retailers that carry her Liquid Gold Apothecs' Whipped Body Butter line, from The Well Collective and Marie's Hair and Nail Supply in Richmond to the MacArthur Mall in Norfolk and the Friend & Hand Herb Shop in N. Chesterfield. Beyond her endeavors, Saajida is a proud member of the Jackson Ward Collective and the Metropolitan Business League, reflecting her commitment to community and collaboration. Combining her professional accomplishments with her personal journey of resilience, Saajida Chohan stands as an emblem of dedication, artistry, and transformative power.
Instagram (4.2K followers): @liquidgoldapothecs @saajinotes
LinkedIn: Saajida Chohan
www.liquidgoldapothecs.com
Entrepreneurship • artistry • Health & Wellness • Holistic Healing • Education • Community Influence
Target Audience
Saajida Chohan’s distinct blend of artistry and holistic wisdom appeals to:
Empathetic Connectors: Individuals inspired by genuine narratives of resilience and mental health journeys.
Cultural Enthusiasts: Admirers of African art and traditions, connecting deeply with Saajida's rich heritage.
Holistic Health Advocates: From wellness experts to novices, Saajida's reiki and natural remedies expertise resonates widely.
Fashion Connoisseurs: Aficionados valuing unique wearable art, recognizing Saajida’s beaded jewelry as both accessory and narrative.
Brand Essence
A Tapestry of Resilience and Healing Artistry
Saajida Chohan embodies the confluence of tradition, therapeutic healing, and innovative artistry. Drawing from personal experiences, challenges, and her rich African heritage, Saajida’s essence is about channeling resilience and transformation through every endeavor she undertakes, be it teaching, creating, or healing.
Unique selling Points
Authentic Artistry: Every piece of jewelry Saajida crafts is a testament to her hands-on approach, ensuring personal touch and genuine emotion.
Holistic Healing: Incorporating her reiki certification and vast knowledge of natural remedies, Saajida brings a holistic dimension to her art and interactions.
African Inspired: Each of her creations and teachings reflects African culture, encapsulating tales of heritage and age-old traditions.
Sustainable Ethos: Deeply committed to the environment, Saajida ensures that her creations and practices are eco-friendly.
Thought Leadership
With a diversified background that spans education, non-profit management, and entrepreneurship, Saajida stands as a beacon in the holistic wellness domain. By sharing her journey and insights, she continually fosters an impactful dialogue around mental health, resilience, and the transformative power of natural healing and art.
Community Influence
Saajida is more than an artist or wellness advocate; she’s a pillar in the community. Through roles at venues like the Virginia Museum of Fine Arts and collaborations like the RVAFW X Girls For A Change event, she champions causes close to her heart, weaving art, culture, and community enrichment seamlessly.
Wellness Expert
At the heart of all Saajida’s ventures is her profound expertise in holistic health. Her journey in wellness, amplified by her certification in reiki healing and profound knowledge of herbal remedies, ensures that her teachings, creations, and interactions are steeped in genuine care, knowledge, and healing expertise.
Services Offered
Saajida Chohan offers a variety of services. For inquiries or custom requests, please contact us directly.
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Television, radio, and podcast guest spots; Interviews for print and online publications; Panel discussions and roundtables
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Public speaking engagements on resilience, mental health, and personal journeys
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Wearable art and jewelry-making workshops; Holistic wellness and reiki healing sessions
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Joint ventures with other brands or artists; Collaborative projects with fashion designers; Brand ambassadorships and influencer partnerships
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Lectures and seminars at educational institutions; Guest teaching stints at art and design schools; Online courses or webinars on jewelry design, reiki healing, and holistic wellness
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Showcasing wearable art pieces at galleries and events; Participating in fashion weeks or trade shows; Organizing and curating exhibitions